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In October and November Reiter Dairy launched new advertising becoming the first milk brand in Ohio to support the new weight loss message for dairy items.
Recent research is showing a correlation between dairy products and effective weight loss programs. Milk, in fact, may help promote the loss of body fat while sustaining muscle. Women, in particular, may benefit the most from increasing their calcium intake via dairy. Some studies have shown that women who consumed more calcium from dairy products had lower body weights than women who consumed less calcium.
Reiter Dairy has placed new outdoor advertising in the Northeast Ohio marketing area strategically located near our key grocery customers.
The weight loss message will be a focus for the entire industry in the coming months and years and Reiter Dairy has taken the lead in telling this story.
For more information on this exciting new nutrition research, go to: www.milkburnsfat.com.
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